What Is a Bridal Sample Sale? Everything You Need to Know Before You Shop
If you're a bride-to-be looking for a dream gown without the designer price tag, a bridal sample sale might be exactly what you need. At Idina Bride our upcoming Sample Sale Event from July 24–27 is your chance to find the gown of your dreams for up to 80% off. Here's everything you need to know to shop smart, save big, and walk away with a gown that makes you feel unforgettable.
What Is a Bridal Sample Sale?
A bridal sample sale is a limited-time event where bridal boutiques offer significant discounts on sample gowns. These are the dresses tried on by other brides in the showroom, also known as "floor model" gowns. They're sold off the rack — meaning you can take them home the same day — at deeply discounted prices. It’s one of the best ways to score a luxury designer dress without the wait or the full retail price.
Why Shop Our Sample Sale?
Idina Bride offers a curated selection of high-end bridal gowns, and this sample sale is no exception. For four days only, you’ll be able to shop:
Designer floor models from Vivienne Westwood, Viktor & Rolf, Daalarna, and more
Unlisted and recently retired IDINA styles not available online or in-store anymore
Gowns available off-the-rack, so there's no waiting period for production or shipping
Discounts of up to 80% off original prices
Each gown has been carefully maintained in our showroom, making this the perfect opportunity to own a designer dress at a fraction of the price.
What Are Floor Model Gowns?
Floor model gowns are dresses that have been used in our boutique for try-ons and fittings. They’ve never been worn outside of the store and are typically in excellent condition. We only include dresses in our sample sale that meet our quality standards, so you can shop with confidence. Minor signs of wear can usually be easily addressed with tailoring or dry cleaning.
Who Is a Sample Sale Right For?
This sale is perfect for brides who:
Are getting married soon and need a dress quickly
Want to save money without sacrificing quality or style
Love the idea of scoring a unique or discontinued designer piece
Don’t mind doing a bit of tailoring for the perfect fit
Because all gowns are sold off the rack, you’ll take it home that day — ideal for last-minute brides or those eager to get a jump on alterations.
Tips for Shopping a Bridal Sample Sale
Book Early – Book your appointment early. Slots fill up fast. Click the link below to book your appointment today!
Wear Proper Undergarments – Nude underwear and strapless bras help you get a clear view of how each dress fits.
Bring Trusted Opinions – A close friend or family member can offer helpful feedback.
Be Ready to Say Yes – Sample sales move quickly, and many dresses are one-of-a-kind. If you fall in love, don’t wait!
Know Your Budget – With up to 80% off, you may even have room left for accessories or custom tailoring.